If you've been on YouTube at all the past month, you've seen the number of videos from CBS that have hit the scene. You've even seen a number of videos from CBS posted on this site. CBS started posting videos to YouTube on October 18th, and their videos are all over the most viewed pages in their categories.
In my email yesterday, I learned just how much of a force on YouTube CBS has become since the network began posting clips from various shows including NCIS, The Late Show with David Letterman and The Late Late Show with Craig Ferguson. This press release stated that the three hundred clips CBS has posted in the past month have had almost thirty million views. Furthermore, over twenty thousand YouTube users have subscribed to the CBS channel on YouTube since its launch. The people are watching, and they are watching in a very big way. The viewership of some of these shows has even increased a small amount since the videos hit YouTube.
YouTube has always been shown as a way to reach the public. The video site has also always been seen as a site for the little guy to get their message out there. It doesn't matter what that message is. It could be good or bad. It could be complete crap. The point is that the message is out there. Once the message is out there, it is for the public to decide what they think about it.
The site isn't about the mainstream. YouTube is a site for the user to create something and reach the viewing public. However, now the big guy is coming in. CBS finding such great success will probably lead to others coming in with more videos. I see a small number from NBC, but that number could grow as more success is found. Will the big guys coming in now change the purpose of YouTube? Only time will tell.
The video above is what CBS says is their most viewed video since they began posting their content on YouTube. It is a short scene from CBS hit series, NCIS. Who doesn't love a little cat fight now and then?
So yesterday I wrote about two videos on YouTube, and both of them are converging here on this clip of David Letterman’s show last night. Jerry Seinfeld was also on the show and offered to help give Michael Richards an opportunity to explain his actions at the Laugh Factory the night before.
First of all, Seinfeld is on a late nite comedy show telling people not to laugh. Second, they’re helping to laugh off what had happened when he stops them from laughing. Jerry and Letterman both seem pretty uncomfortable, and obviously Michael is more than awkward about the whole incident.
This is just one great bit of uncomfortable television, and really the only question to be posed is: did this work?
The Papdits are CBS' answer to the recent Borat craze taking over the world at the moment. In this installment, the mother takes her two teenagers to a business meeting because her son wants to start a business. A bit dry, but there is some humor to be found in this short clip.
A Notre Dame basketball phenom must cut her hoops career short after a grenade blows off her hand in Iraq. CBS always has interesting and entertaining clips, sometimes funny, sometimes newsworthy. This short video really makes you think.
Arnold Schwarzenegger held onto the Governor's seat in this week's elections in California. Direct from Sacramento it's a live video feed from his victory party (where we see him holding onto someone else's seat). Fun times!
News broke yesterday of the passing of Ed Bradley, the journalist best known for his part in '60 Minutes' for the last 25 years. He passed away yesterday due to complications from Leukemia at the age of 65. He was an immediately recognizable face when it came to news on CBS, and I know he will be missed by many. This video is just one tribute I have found on YouTube since the news broke. Take a moment to remember this great man. May he rest in peace.
One more clip for you from late night television. In this clip from The Late Late Show with Craig Ferguson he discusses the difficulties of being an impersonator. Check it out!
Here is another funny from late night television. In this clip from The Late Late Show with Craig Ferguson, Craig interviews President Bush. Well, an impersonator of him anyway. Funny stuff. Check it out!
Here's a guy with balls! And he'll stop at nothing to get more of them. An interview with Zack Hample, who "feels special" by snagging baseballs at major league games. So far he's caught (or been given) nearly 3,000 baseballs at MLB ballparks. Too bad he can't just sit still and enjoy the game. Thanks 'CBS' for underscoring the point that life takes all kinds.